Very popular! The second collaboration denim `` SERGE de bleu'' and popular stylist Chiharu Dodo is now on sale!
2020.06.01
< SERGE de bleu >, which proposes a new type of jeans that is both modern and vintage, that was popular in the spring/summer season of 2020, and collaboration denim <SERGE dodo bleu> by popular stylist Chiharu Momo. The release of the second edition has been decided.
This time, we are releasing three new models that have never been released in collaboration: "CROPPED," "FLARE," and "TACKS." The result is a richly expressive collection that reflects Modo's desire to allow denim to be outfit freely depending on the wearer.
CLOPPED
It features a boys-style tapered silhouette with gentle curves and a clean cropped length. The diagonal side seam design gives it a vintage look.
Color：Used / Fade Black / Ice Pink
Price: ¥22,800＋tax
FLARE
FLARE was born from Mr. Momodo's feeling, ``I've always been in the mood for straight denim, but lately I've been interested in flares!'' Of all the items this time, it has a design that makes the legs look the best, and the brand is drawing attention to its new silhouette, which has never been proposed before.
Color: Light Used / Dark Used
Price: ¥22,800＋tax
TACKS
A new model inspired by past archive denim. A high carrot silhouette with volume at the high waist and tuck. It's loose but has a good fit, and the tapered edges give it a new look.
Color: Fade Beige / Fade Black
Price: ¥22,800＋tax
- release date
- Wednesday, June 17, 2020
- Stores available
- < Demi-Luxe BEAMS > Available stores
*Models available vary depending on the store. Please contact the store for detailed stock status.
Official online shop
*Sales will start at the official online shop from 12:30 on the same day.
Momo Chiharu
Moved to England in 2002, and started working as a stylist based in Tokyo in 2004.
She mainly works on styling for magazines and advertisements, and currently works as the editor-in-chief and brand director of "Union Magazine."
SERGE de bleu
Indigo-dyed twill cotton. A new pair of jeans that is both modern and vintage, with a focus on fine technique, hand makeup, and facial expressions that combine the goodness of this natural and authentic material.
< SERGE de bleu > aims to create a wardrobe of high quality and comfort.
The collection begins with original, organic cotton indigo denim, carefully crafted from the material, and all processes made in Japan.