We are holding a collaborative project with Sumoto City called “BEAMS EYE on SU MOTO”!

2020.10.20

“BEAMS EYE on SU MOTO”, a collaborative project with Sumoto City, will be held from October 21st (Wednesday). Together with 10 businesses in Sumoto City, we developed products to be exhibited in the "Hometown Tax Donation" program. In addition, these products will be specially sold at "BEAMS JAPAN" and BEAMS ONLINE SHOP (*some products).

< BEAMS JAPAN >, which has been working on collaborations with local governments and different industries around Japan since its start in 2016, has been working on collaborations with local governments and different industries with Japan as the keyword. I have been supervising return gifts for the hometown tax donation program.

The buyers of < BEAMS JAPAN >, which has been introducing the charms of various parts of Japan to the world, have actually visited Sumoto City on the scenic Awaji Island and selected masterpieces, as well as special products created through dialogue with producers. A number of items have been arranged as return gifts for hometown tax donations. We will be unveiling the products we developed at this event!

Don't miss this opportunity to fully enjoy the charm of Sumoto City!

Event period
October 21, 2020 (Wednesday) - November 24, 2020 (Tuesday)
Holding store
BEAMS JAPAN

About Sumoto City, Hyogo Prefecture

Blessed with a mild climate, Awaji Island is known as the birthplace of Japan and is known as the mythical island that gave rise to the nation. Sumoto City, located in the center of Awaji Island, was built as a castle town after the Middle Ages and has developed as the political, economic, and cultural center of Awaji Island. In addition, the delicacies of the mountains and sea produced by the island's abundant nature were presented as ingredients to the imperial court, and it was called ``Miketsu no Kuni.'' The wonders of the ingredients that fascinated people in ancient times have not changed to this day, and Japan continues to be a treasure trove of ingredients.
Click here for “Hometown Choice” items supervised by BEAMS JAPAN