POP UP SHOP of tokyovitamin, a label that focuses on music, will be held at "BEAMS T Harajuku" from September 22nd (Friday)!

2023.09.15

On September 22nd, we will be opening POP UP SHOP with tokyovitamin, a Tokyo-based label that works with artists in a variety of ways, including event hosting and mix radio, as well as DJs, producers, and A&R, both domestically and internationally. It will be held at "BEAMS T Harajuku" from (Friday).

As for tokyovitamin 's music activities, the label has released compilation albums ``Vitamin Blue'' (2020) and ``Vitamin Yellow'' (2021) with the participation of artists from the surrounding community. In addition, as a brand that started with T-shirts for family members to wear at events, their original items are also popular, and they regularly hold pop-up events. He has collaborated with Verdy, Hysteric Glamour, Union, Spotify, Boiler Room, Levi's®, Guess, and continues to be active both domestically and internationally.

In this POP UP SHOP, we have created Special order for BEAMS T with a rare original logo that has not been used on tokyovitamin items recently. Items coveted by fans include hoodies, crewneck sweatshirts, T-shirts, and cushions.
In addition, on the first day of POP UP SHOP, a live performance by Gliiico, an artist connected to the brand, and a DJ event by members of tokyovitamin will be held from 19:00.
Please look forward to it.