Exclusive collab pieces at BEAMS JAPAN, co-starring Hello Kitty and Crayon Shinchan!

March 28, 2019

Celebrating Hello Kitty's 45th year, dream collab with another popular character of the nation, 'Crayon Shinchan', started this February. BEAMS JAPAN 1F will host a pop-up of 'HELLO KITTY × CRAYON SHINCHAN' items exclusively sold at 'TOKYO CULTUART by BEAMS'. An exciting line-up for everyone who grew up watching 'Crayon Shinchan' anime, enjoys watching it with their kids, and of course Hello Kitty fans.

On Wednesday, 3rd April, 'HELLO KITTY × CRAYON SHINCHAN collab official mook' with a freebie collab item with 'TOKYO CULTUART by BEAMS' will hit BEAMS JAPAN, bookshops nationwide, and selected convenience stores.

pouch like a tooth paste

knit sacoche

tissue pouch
※ Shinchan with a ribbon is hidden inside.

pouch like briefs

shopping bag

〜 Tue. 23 April 2019
BEAMS JAPAN 1F(Shinjuku, Tokyo, Japan)

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