This bag brand pursues design and functionality for busy people. The brand name means "important person" in Italian, and proposes bags that are in line with the aesthetic sense of the person who owns them. Launched in 2024, it features a combination of different materials carefully processed by skilled Japanese craftsmen. The appeal of the brand lies in its designs that blend naturally with any outfit while enhancing individuality by fusing elements such as basic and unique, and classic and modern.