"FUTURE ARCHIVE"'s first physical store opens in Harajuku! Collaboration T-shirt sales and live events held
2023.07.07
“FUTURE ARCHIVE,” a project led by a new generation to create “future archives” that will not fade 10 or 20 years from now, will open its long-awaited physical store!
`` FUTURE ARCHIVE'', which started about a year ago, was started with the passion to leave behind valuable creations for the as-yet-unseen future, seeing it as a guidepost to surpassing the archives that have built the history of fashion.
The past two pop-up shops that took over the first floor of "BEAMS Harajuku" ended with great success, with original items and Special order items sold out. `` BEAMS HARAJUKU ANNEX'', which will open on Meiji Dori in Harajuku, was realized after receiving many requests for a permanent installation, and will express the world view of `` FUTURE ARCHIVE'' even more dynamically.
To commemorate the opening, brands and artists with whom we have close friendships who have participated in the past will be presenting DAIRIKU, SUGARHILL, TAPPI, RANDY, and JIAN YE. A collaboration "T-shirt" was produced with the cooperation of seven groups: Hamer's WholeSales, Hamer's WholeSales, and Sound Sports. The body uses a faded crew neck T-shirt originally planned by FUTURE ARCHIVE, and each brand will release a special piece with a unique design.
Furthermore, it has been decided that a live event will be held at "EBISU BATICA" on the same day of the opening. This live show will feature up-and-coming rappers such as Bonbero, who was selected for Apple Music's "Up Next Japan," homarelanka, NEI, Showy, and Tade Dust, and will celebrate the beginning of a new chapter for "FUTURE ARCHIVE" To do.
"BEAMS HARAJUKU ANNEX" opens on Friday, July 28th. On the last Friday of this month, why not get immersed in "FUTURE ARCHIVE" and experience a new movement?
It all starts within a group or as an individual. Before you know it, that heat will spread outward and create a new flow.
Young fashion designers in Japan are now rapidly attracting attention. They rewrite the standard while reinterpreting history through a modern filter. Furthermore, the way designers connect with each other and form a community is just like Ura-Harajuku in the past.
In `` FUTURE ARCHIVE,'' we treat the things that emerge from these scenes as archives of the future, and edit them from BEAMS' perspective and present them in a big way. Our goal is a place where "here and now" = "fashion" is affirmed. The future is only possible by accumulating the present.
LIVE information
LIVE information
Date: July 28th (Friday) 23:00~
Location: Ebisu Vatica
*Those under the age of 18 will not be allowed to enter, and those under the age of 20 will not be allowed to serve alcoholic beverages. Upon entry, you will be required to present an ID with a photo of your face. (Updated on 2023.7.7)
Details: An opening party will be held at Ebisu Vatica to commemorate the opening. In addition to live performances by artists who embody the worldview of "FUTURE ARCHIVE", DJs who have appeared at past pop-up events will liven up the floor.
List of performing artists
Bonbero
Rapper from Chiba Prefecture. In 2019, he started uploading songs to SoundCloud when he was 16 years old and joined the hip-hop project Yonekozoku. He released the album “Rule of Groove” as Tade Dust & Bonbero and the EP “Knock it Down” as a solo artist, and his high level of skill became known early on. After AbemaTV “Rap Star Birth 2021”, his overwhelming skills and word sense have become known. It has become a hot topic nationwide. In 2022, they released two singles "Swervin" and "Karenai" in quick succession, and released the EP "Bandit" in November. In January 2023, he held his first solo tour in Tokyo and Osaka. In February, he was selected for Apple Music's new talent support program ``UP NEXT,'' and also participated in the collaboration song ``Makuhari'' with LANA, Watson, and MFS. In May, they performed at Japan's largest hip-hop festival, "POP YOURS."
Tade Dust
Born in Chiba Prefecture. Started activities in 2019. Immediately after releasing a song on Sound Cloud with Bonbero, he gained popularity and joined the Tokyo-based hip-hop collective Yonekozoku in the same year. Last year, he released "Life Goes On (feat. Bonbero)" under his solo name for the first time in about a year, and has also released the popular content "RedBull RASEN" and "Rap Star Birth! (RAPSTAR 2023)" which is currently being broadcast on Abema TV. He has been attracting a lot of attention since he appeared on the show. (Updated on July 7, 2023)
Showy
A unit consisting of rappers ShowyVICTOR and ShowyRENZO from Kamisu City, Ibaraki Prefecture. He has a high reputation in the industry and has collaborated with many famous artists. He has released RED STONE with DJ JAM, and guest appearances include Awich, Masiwei, LOOTA, JNKMN, Yurufuwa Gang, and LEX. Their collaboration for the first time in a long time is attracting attention due to their success in the birth of Rap Star.
Homarelanka
Born in 1998 in Minami-ku, Nagoya. Mixed race of Japanese and Sri Lankan. Belongs to Street Collective DRC. Started his activities in 2019, and released "19X8", a collaboration with Ryo Kobayakawa. In 2021, he appeared as a guest on "Stay Gold (Prod. Ramza)" of "FRENDS&ME" released by COSA, and released the digital single "III MY SLF feat. Campanella" featuring Campanella. Appeared in "RASEN" curated by Red Bull. Announced EP "TOP AZID". In 2022, he was selected to perform in the New Comer Shot Live slot of the large hip hop festival "POP YOURS". In addition, she has a wide range of activities, including modeling for Acne Studios and AURICULER.
NEI
Born 1998 in Minami Ward, Nagoya City
He began his music career after meeting Ryo Kobayakawa (DRC), a beat maker in the same ward. In 2018, released a joint EP “Words For Stars” with “Ryo Kobayakawa”. With his straightforward lyrical lyrics full of humanity and a voice that creates an unpretentious worldview, Flow transcends the HIPHOP genre and pierces the hearts of many people. They caught the attention of Chiryu's leading rapper COSA and many other artists, making their presence known with music that is not bound by genre. In “FAST CAR”, which was distributed on YouTube in the same year, they co-starred with “KID FRESINO”. He is a young artist with talent and momentum who will continue to expand the range of his musical activities.
- Store name
- BEAMS HARAJUKU ANNEX
- opening day
- Friday, July 28th
- TEL
- 03-3470-8452
- @futurearchive_beams