BEAMS has teamed up with Pietro, a brand trusted by discerning foodies, to release collaboration items!

Pietro started as a pasta specialty store in Tenjin, the center of Fukuoka, in 1980. At a time when classic menus such as meat sauce and Neapolitan were the mainstream, Pietro's spaghetti with a Japanese flavor instantly captivated foodies, and the dressing, which was released the following year, expanded its market share year by year. Since then, Pietro's dressings and pasta sauces, which have continued to pursue deliciousness and health, have been loved by fans as a series that is indispensable to the dining table.

This time, < BEAMS T >, which has realized cultural exchange by using blank bodies such as T-shirts as canvases, will produce the production, incorporating the iconic design of <Pietro> into various items, delicious and delicious. We have completed a fun collection.
The collaboration features the corporate color orange, which is a common denominator between the two companies. We also incorporated Pietro's original font, which has remained unchanged since the company's founding, into BEAMS logo, creating a European mood.
Basic items such as T-shirts, hoodies, crewneck sweatshirts, and caps feature the Pietro-style BEAMS logo, highlighting Uncle Pietro, whose face is known to everyone in the pasta dressing world. The emblem on the chest and the "Uncle Pietro" boldly displayed on the back retain the familiar pop touch designed on the label.

In addition, the backs of the necks of various tops feature ribbon tags that sample Pasta Major, and the brightly colored watch caps are inspired by the orange caps that are synonymous with "Pietro Dressing."
The all-over patterned bandana, which you'll want to carry every day, hides only one genuine Pietro logo inside the BEAMS logo in the Pietro font, creating a unique finish that creates conversation typical of BEAMS.
The delicious and fun Pietro and BEAMS T collaboration items will be available at BEAMS Fukuoka, BEAMS Hakata, BEAMS News, and BEAMS ONLINE SHOP, all located in Fukuoka Prefecture, where Pietro is headquartered, from November 17 (Friday).

Additionally, on Saturday, November 18th, a one-day special event will be held at "BEAMS Hakata" to commemorate the release of the collaboration item. We will also carry out a campaign where you can receive luxurious gifts with both "X" accounts.
After getting your favorite items, why not try out the exquisite pasta and salads at Pietro's nationwide?

Logo Sweatshirt (Ash Grey) ¥13,200 (inc.tax) *Available from S to XL / Watch Cap (Orange) ¥4,950 (inc.tax)

Patch Sweatshirt (Heather Gray) ¥12,100 (inc.tax) *Available from S to XL

Parka (Ash Grey) ¥16,500 (inc.tax) *Available from S to XL

(Left)T-shirt (White) ¥6,050 (inc.tax) *Available from S to XL / Cap (White) ¥5,280 (inc.tax) / (Right)T-shirt (White) ¥6,050 (inc.tax) *Available from S to XL

Bandana ¥3,850 (inc.tax)