Pop-up shops where you can check out maturely 's new items will be held at BEAMS JAPAN Shibuya and BEAMS Ginza!

We will be holding a pop-up shop at BEAMS JAPAN Shibuya and BEAMS Ginza where you can see all of maturely 's new spring/summer items in one place.

maturely creates new styles by reinterpreting items, styling, and moods that rediscover the values of the times amid oldness and nostalgia. The theme of the 2025 Spring/Summer collection is "nostalgia & newness," a harmonious blend of nostalgia and newness. During the event, a wide selection of new spring/summer items from maturely will be available.

In addition, BEAMS JAPAN Shibuya will be giving away a mini bouquet as a special gift to anyone who purchases maturely products during the period. The mini bouquet was specially made by marigold, a flower shop based in Tokyo, with the concept of delivering "flowers and the stories that surround them." (*Ends while supplies last)
In addition, bouquets by marigold will be on sale for three days only from April 4th (Friday) to 6th (Sunday).

Don't miss this special opportunity to experience the world of maturely on a deeper level.

NOVELTY