Pajama brand NOWHAW x artist keisuke te rada x embroidery artist Baba Chisa collaboration pop-up event "still dreamin'" will be held on the 4th floor BEAMS JAPAN (Shinjuku)

NOWHAW", a brand that continues to produce high quality pajamas, incorporates elements of "space", "style", and "expression" from interior design, fashion, and art into "pajamas" based on the belief that "sleeping comfort is the highest priority". An exhibition and pop-up event by Osaka-based artist [keisuke te rada] and embroidery artist [Baba Chisa] will be held from May 2 at [TOKYO CULTUART by BEAMS] on the 4th floor of [BEAMS JAPAN (Shinjuku)].

NOWHAW, which actively collaborates with artists, will be selling pyjamas in collaboration with keisuke te rada this season, as well as three types of mobiles with the motif of "dozing off," hand-embroidered one by one using thread dyed with natural materials on pyjama textiles by Baba Chisa.

In addition, during the exhibition, the original drawings from the croquis series that inspired the keisuke te rada pajamas and the original drawings for the Baba Chisa mobile packaging will also be on display and for sale (some items are not for sale).

This is a pajama and art event with a theme of relaxation and dreaminess.
Please come and visit us.