<JOIÉVE> Fall/Winter 2022 1st collection will be released from August 5th (Friday)! A pop-up store will also be held at BEAMS Limited Store Newman Yokohama store.

The 2022 Fall/Winter 1st collection of JOIEVE, an online limited wear produced by director Sanjoba, will be released on Friday, August 5th.

In this collection, we pay attention to the setup. We have 3 types available, including the brand's first jacket and pants set, suitable for relaxed moods and dress-up situations. This is a highly versatile collection that can be used right away depending on the combination.

Please also take a look at the cream yellow-colored items, which are filled with the director's passion and blend easily with the mood of autumn, where the sunlight is gentle.

Also, the day before the release date, LIVE distribution will be performed on the <JOIÉVE> account.

Furthermore, a pop-up store of the same brand will be held at "BEAMS Limited Store Newman Yokohama Store" for a limited time from August 6th (Saturday) to August 8th (Monday) after the release date.

During the period, on Saturday, August 6th and Sunday, August 7th, Director Sanjoba will personally guide customers at the store. In addition, those who purchase items from the same brand will receive a logo pouch as a novelty gift. This is a special opportunity to see all products that are not available in stores.

Please look forward to it.