"DAINAGOYATEN 2023", which spreads the charms of Nagoya and Aichi, starts from July 13th!
2023.07.13
"DAINAGOYATEN 2023" starts from July 13, 2023. BEAMS JAPAN will excite the unknown charms of Nagoya and Aichi with popular locals. This time, the fourth time, we collaborated with eight companies, organizations, and sports teams.
What we focused on was the achievements of Tokugawa Ieyasu, who rose from a feudal lord in Mikawa to a feudal lord and established the Edo shogunate, bringing about peace for about 260 years. We have developed collaborative projects and products with the aim of being supported by many people and loved for a long time like Ieyasu.
Now, take this opportunity to experience the charms of Aichi and Nagoya!
It will be held again this year! Instagram hashtag campaign!
We will give away gorgeous prizes by lottery from those who post with the hashtag "#I like this part of Aichi." Click here for details
Aichi Toyota releases “BEAMS like way to tour Nagoya by car PART.2”
Continuing from last year, the Aichi/Nagoya driving map created in collaboration with Aichi Toyota is now available on the "Aichi Toyota Special Site ." In 2023, Aichi Toyota's ``Let's make this town feel great!'' BEAMS staff with ties to Nagoya will introduce a drive linked to the ``Re-discovering'' the charms of Aichi and Nagoya.
Collaboration products
Aichi Toyota
Dragura T-shirt ¥5,720 (tax included)
Dragura tote bag ¥5,500 (tax included)
Dragura Air Freshener ¥1,100 (tax included)
Official website: Aichi Toyota
cross plus
Supervised by BEAMS JAPAN KEEP GUARD premium line ¥2,750 (tax included)
Official website: Cross Plus Co., Ltd.
Hoshizaki
Penguin logo T-shirt ¥5,830 (tax included)
Logo stainless steel bottle ¥4,950 (tax included)
Penguin glass ¥2,970 (tax included)
Penguin tenugui ¥3,300 (tax included)
Soft tube ice cream ¥1,980 (tax included)
Tomomi Mizuno Penguin kneaded small plate ¥12,100 (tax included) *This product is sold by lottery.
Lottery entries will be accepted from 11:00 on Thursday, July 13, 2023 to 23:59 on Monday, July 17, 2023.
Click here to enter
URL: https://www.beams.co.jp/news/3592/
Official website: Hoshizaki Co., Ltd.
Marugen Ramen
Ramen bowl ¥2,090 (tax included)
Official website: Marugen Ramen
Meitetsu Urban Development Co., Ltd.
“HIGA OKA” tote bag ¥4,400 (tax included)
“HIGA OKA” bandana ¥2,200 (tax included)
Official website: Meitetsu Urban Development Co., Ltd.
Tokugawa Art Museum
Fragrance bag ¥2,750 (tax included)
Official website: Tokugawa Art Museum
Chunichi Shimbun
Doara Sacoche ¥4,620 (tax included)
Doara pin badge ¥1,980 (tax included)
Official website: Chunichi Shimbun Co., Ltd.
Nagoya Grampus Eight Co., Ltd.
Grampus-kun pouch ¥4,180 (tax included)
Official website: Nagoya Grampus
- Event period
- July 13th (Thursday) – August 15th (Tuesday), 2023
- Holding store
- BEAMS JAPAN (Shinjuku)
BEAMS JAPAN Shibuya
BEAMS JAPAN Kyoto
- Event period
- July 19th (Wednesday) – August 8th (Tuesday), 2023
- Holding store
- BEAMS Nagoya (Lasique 1st floor event space)
special event
July 13th (Thursday) Nagoya Grampus alumnus Keiji Tamada and mascot Kinshachi Grampus will become BEAMS JAPAN (Shinjuku) store managers for one day!
The game against Albirex Niigata will be held at the National Stadium on August 5th (Saturday), marking the opening of the Nagoya Grampus ``Shachi Festival''. A countdown clock until the match will be installed at BEAMS JAPAN (Shinjuku). On July 13th (Thursday), to commemorate the unveiling of the countdown clock, Keiji Tamada, a former Nagoya Grampus representative from Japan, and Kinshachi Grampus will serve as store managers for one day and welcome customers!
Keiji Tamada Kinshachi Grampus-kun One-day Manager Overview
Date and time: July 13, 2023 (Thursday) 11:15-11:45, 12:00-12:30
Store: BEAMS JAPAN (Shinjuku) 1st floor
Contents: Those who purchase products on the 1st floor of BEAMS JAPAN (Shinjuku) worth ¥3,000 or more (tax included) will be able to take a photo with Mr. Tamada and Kinshachi Grampus. We look forward to your visit!
Nagoya Grampus POP UP SHOP will also be held
Additionally, a Nagoya Grampus POP UP SHOP will be held at BEAMS JAPAN (Shinjuku) from July 28th (Friday) to August 6th (Sunday). We are planning to sell products such as Shachi no Taisai Festival merchandise, as well as special exhibits that are not normally seen, such as past Shachi no Taisai uniforms and Emperor's Cup trophies. Please take this opportunity to visit us.
Event period: July 28, 2023 (Friday) to August 6, 2023 (Sunday)
Store: BEAMS JAPAN (Shinjuku) 1st floor
“Great Shachi Festival” sponsored by Nagoya Grampus (event linked to “DAINAGOYATEN 2023”)
The ``Shachi Festival'' is an event sponsored by Nagoya Grampus in collaboration with various parts of Aichi Prefecture, including its hometown Nagoya City, Toyota City, and Miyoshi City. ”It’s a big festival. BEAMS JAPAN designed and produced special uniforms this year, which was first held in 2019 and will be held for the fourth time. It will be worn by players at games that are part of the Shachi no Taisen, and will be presented as gifts to everyone who attends the stadium.
This year, the match against Albirex Niigata on Saturday, August 5th, which marks the opening of the ``Shachi Festival'', will be held as a home game at the National Stadium for the first time in 28 years. In addition to collaborating with other areas within Aichi Prefecture, including our hometowns of Nagoya, Toyota, and Miyoshi, we are also collaborating with Aichi Prefecture and other regions by hosting home games at the National Stadium, where we have won titles that adorn the club's history. We are holding this event because we want to spread the charm of Nagoya Grampus more widely.
"Big Shachi Festival"
Event period: August 5th (Sat) - September 3rd (Sun)
August 5th (Sat) Round 22 Albirex Niigata match 19:00 kickoff @ National Stadium
Sunday, August 13th Round 23 Match against Kashima Antlers 18:00 Kickoff @Toyota Stadium
September 2nd (Sat) or 3rd (Sun) Round 26 Yokohama FC match *Time to be determined @Toyota Stadium
*“ BEAMS JAPAN” design uniforms will be worn in the three home games listed above.