A special model of <Sperry TOP-SIDER> directed by < BEAMS PLUS > has been released worldwide!

2023.06.12

< BEAMS PLUS >, which has cut into the rapidly growing footwear scene from a unique perspective, has invited Sperry TOP-SIDER, a long-established American footwear brand founded in 1935, as a partner for a new project. We will release a special model of "MIL CVO" inspired by the history of the brand.

New Haven, Connecticut is an academic city that has produced many presidents. However, this city on the northern east coast has long prospered as a natural port. The brand's founder, Paul Sperry, is a sailor who grew up in a family that loves the sea, and from his experience falling on wet decks, he developed an innovative rubber sole that won't slip on a boat. Due to his achievements, he quickly gained fame mainly in cruising clubs.

This project, which was launched as a global project with BEAMS PLUS, a company that pursues authenticity in men's wear, as the front man, originates from the story of the shoes being certified as the official shoes of the U.S. Navy due to their overwhelming reliability and functionality. .

Equipped with Sperry soles with distinctive wave-shaped notches, these military boat shoes supported not only the Navy but also the Army, and were so valuable in the past that supplies to civilians could not keep up. BEAMS PLUS, which has its roots in America's golden age from the 1940s to the 1960s, was inspired by the catchphrase at the time: "Sperry Top Cider is in short supply, but don't worry. We expect to be able to supply it after the war." , depicts a scene in which military wear is transformed into a fashion item.

This time's ``MIL CVO'' uses a wooden pattern that is different from the current ``CLOUD CVO'' based on the wooden pattern provided to the US military in the 1940s, creating a classic atmosphere. The upper is made of orthodox canvas fabric, and in addition to brown, the original color supplied by the military, we also have urban navy and ivory to blend in with the sea and city, which are the main battlefields of <Sperry TOP-SIDER>. .

In addition, the Sperry TOP-SIDER's identity, the rubber outsole with excellent grip, is maintained, and the side tape that connects the upper and sole is made thicker than usual to emphasize the classic look.

On the other hand, the insole provides modern comfort. Printed with a specially designed logo and stamp based on military contractor labels of the time. Additionally, the shoe box has an outstanding atmosphere reminiscent of dead stock that has been dormant for many years, further highlighting the concept behind the shoes.

"MIL CVO", which combines traditional design and details with modern comfort, will be available from June 17th (Saturday) at BEAMS PLUS, BEAMS label stores, and BEAMS Official Online Shop. Released only in Japan. Afterwards, a launch party will be held locally during Paris Fashion Week, and it will be unveiled to the world for the first time.

Don't miss this opportunity to purchase a pair of BEAMS PLUS shoes that pay homage to the craftsmanship and brand history of Sperry TOP-SIDER, which continues to be a universal prep style tradition!