何でもない日常に着るベーシックな服、＜nook and cranny（ヌーク アンド クラニー）＞。代官山にあるグローサリーストア『nookSTORE（ヌーク ストア）』が提案する、パターン、刺繍、素材など、本質にこだわったオリジナルブランド。

Basic clothes to wear on ordinary days with <nook and cranny>. It’s a brand being proposed by the "nookSTORE" in Daikanyama which focuses on the basic essences of clothes such as pattern, embroidery and materials.

生活していく上で、衣食住は切り離せないもの。日々変化していく毎日の中で、自分にとって大切なものが何かをふと、立ち止まって考えることがあります。普段身につけるものや、口にするものはきちんと目で見て、肌で感じて選びたい。
そんな心も身体も豊かにする時間、そして人とモノとに巡り会える場所が『nookSTORE』です。

More than just going on with your regular life, clothes, food, and shelter are not something you can live without. Somewhere in between your life slowly changing from day to day, there is a time when you suddenly stop to think about what is important to you. You want to see with your eyes and experience by touch the things that you wear daily and the food and drink that you taste, then make choices on where to proceed. The place for you to satisfy those feelings and the place for you to happen across those perfect items for you is the "nookStore."