“Love is reborn again and again” “Re BEAMS” items will be available in stores from January 29th (Saturday)
2022.01.28
"Re BEAMS "BEAMS launched as one of the projects to solve clothing waste loss. Last year, the first batch of 4 tote bags and 1 pouch were sold in advance at Makuake and were well received with a success rate of over 300%. We will start rolling out these at the following stores from January 29th.
Tote bag mini ¥2,750 (tax included)
Tote bag S ¥3,300 (tax included)
Tote bag M ¥3,850 (tax included)
Tote bag L ¥4,400 (tax included)
Pouch ¥2,200 (tax included)
- Expanding stores
- 「ビームス ニューズ」「ビームス 千葉」「ビームス 町田」「ビームス 新潟」「ビームス 奈良」「ビームス 神戸」「ビームス 広島」
love is reborn again and again
Even though there are items that must be disposed of, there are things that cannot be thrown away.
That's a lot of thoughts put into it.
The person who designed it, the person who made the fabric, the person who created the pattern, and the person who distributed it.
I believe that each person has their own "love".
BEAMS' idea of sustainable.
Rather than adding something excessively to create value by force.
Believe in the value of things that originally exist. Believe in the underlying power of that thing.
Simply reborning the love that was once poured into that thing.
sustainable is not something you have to do,
We should be able to make the world more fun and comfortable.
BEAMS will continue to spread excitement.