Juice=Juice, celebrating their 13th anniversary, is collaborating with TOKYO CULTUART by BEAMS.

2026.06.03

TOKYO CULTUART by BEAMS, which transmits contemporary Japanese culture to the world through the chaotic essence of Tokyo, including art, design, and culture born in "Tokyo," will be offering limited-quantity pre-orders for collaborative items with the Hello! Project idol group Juice=Juice.

Juice=Juice is an idol group formed in 2013. Their name reflects their desire to be "fresh and unique like juice" and "always as fresh as freshly squeezed juice," and they have garnered support both domestically and internationally for their overwhelming vocal talent and performances.

For this collaboration, the design unit "LIMELIGHT" led by creator Seiichi Ameku, will produce the illustrations. In addition to the group design, a total of 12 different designs will be released, each incorporating the individuality of the members.
Each member's design is based on their initials. The designs express each member's favorite things and personality in LIMELIGHT style. The lineup includes three items: T-shirts, pouches, and keychains. This special collection is perfect for enjoying at live shows and in everyday life.
In addition, styling visuals featuring the members themselves wearing the items have been released. This collection, presented from a unique perspective only possible with "TOKYO CULTUART by BEAMS," transcends culture and fashion.

This item will be available for limited-time pre-order on BEAMS ONLINE SHOP from Wednesday, June 10th (July 10th), which is "Juice=Juice Day" and also the birthday of member Hayashi Jinai, until Sunday, June 21st. The product is scheduled to be delivered in early August, so you can wear it in time for the summer concert season.

Please enjoy these special collaboration items.

See all items

*Each member can be selected by their "color number".

See all items

*Each member can be selected by their "color number".

Juice=Juice

Juice=Juice

*The member is wearing a size L.
*The product used in the photoshoot is a sample, so the specifications and design may differ slightly from the actual product.

T-shirts

A total of 12 types (one type for the group, and one for each member).
Size: S, M, L, XL
Material: 100% cotton
Price: ¥6,820 (tax included)

Pouches

A total of 12 types (one type for the group, and one for each member).
Size: ONE SIZE
Material: Polyvinyl chloride resin
Price: ¥2,200 (tax included)

Keychains

A total of 11 types (one type for each member).
Size: ONE SIZE
Material: Acrylic
Price: ¥1,540 (tax included)

Order period
June 10, 2026 (Wed) 12:30 to June 21, 2026 (Sun) 23:59
*Scheduled for delivery in early August 2026.
*As orders are limited in quantity, orders will end when the limit is reached.
sales place
BEAMS ONLINE SHOP



Juice=Juice


Formed in 2013.
The name "Juice=Juice" was chosen with the wish that the group would remain fresh and full of individuality forever.
After several member departures and additions, the group currently operates with 11 members.
Their latest single, "More! Mi Amore," released in October 2025, has become a hot topic due to its "suki Amo" (cute and innocent) nature, and the number of views of its music video on their official YouTube channel has surpassed 10 million, the fastest in the group's history.
The total number of views for videos related to social media has surpassed approximately 600 million, creating a "Moremi phenomenon."

Official website Official Instagram

[Important Notice Regarding Limited Quantity Made-to-Order Products]

・Orders will only be accepted through the official BEAMS online shop. We cannot accept orders or pick-ups at physical stores. Thank you for your understanding.
・Cancellations or changes cannot be made after the order has been placed.
We cannot accept requests for returns or exchanges. Please ensure you select the correct color and size when placing your order.
-Payment method is credit card only.
*Please note that the payment settlement date will be the "shipping date (scheduled for early August)," not the order date.
・This item cannot be purchased at the same time as other reserved items or regular items.
・As this product is made to order, if there is a defect in the delivered product, we will accept returns and refunds.
・Registration as a BEAMS CLUB member is required for purchase. Please agree to the membership terms and official online shop terms of use before placing your order.
• We have set a limit on the quantity you can order, as follows:
Each customer is limited to purchasing a maximum of 12 items per category (T-shirts, pouches, acrylic keychains). Additionally, each customer is limited to purchasing a maximum of 2 items per design within each category.
(If you cancel your order through My Page, we will not be able to accept your reorder.) ・Due to production process constraints, we may close orders early if the planned quantity is reached.
We are unable to answer inquiries regarding the maximum number of orders we can accept.
・If access is concentrated, it may be difficult to connect.
Furthermore, we cannot accept any responsibility if you are unable to make a purchase due to system errors or other issues.