We're holding "Fukushima Travel Map - A Journey of Fukushima's Sake and Food"! We'll be selling recommended sake and souvenirs.

2026.08.17

Fukushima Travel Map, a collaborative project between Fukushima Prefecture and BEAMS JAPAN, is a record of a journey that takes you through Fukushima's climate and culture, as well as the handicrafts that are rooted there. It proposes a new style of travel that allows you to experience the land, interact with the people, and explore Fukushima's "present" through your own senses.
In "Fukushima Travel Map - A Journey of Fukushima's Sake and Food," we enjoy the unique charm of the region and encounters with local people while visiting sake breweries, wineries, and local food and craft workshops. BEAMS JAPAN (Shinjuku) will be selling some of the souvenirs collected during the trip. We hope you will find inspiration for a new Fukushima trip.

Souvenir ramen tasting set (4 servings): 1,296 yen (tax included)
SAKURAIZE, a general incorporated association of regional trading companies

Sen-dora (8 pieces): 1,672 yen (tax included)
SAKURAIZE, a general incorporated association of regional trading companies

81do (81do), a multi-flower honey made from flowers gathered in Ishikawa Town: ¥2,894 (tax included)
SAKURAIZE, a general incorporated association of regional trading companies

Ippoko Junmai Sake: 1,815 yen (tax included)
Toyokuni Sake Brewing Co., Ltd.

Ippoko Junmai Ginjo: 2,145 yen (tax included)
Toyokuni Sake Brewing Co., Ltd.

Furudono Naturally Brewed Miso (300g): 500 yen (tax included)
Maruman Brewing Co., Ltd.

Vin de Ollage Koriyama Merlot 2023: ¥2,970 (tax included)
Fukushima Ouse Winery

Vin de OOllage Sauvignon Blanc 2024: ¥2,970 (tax included)
Fukushima Ouse Winery

Fukushima Peach Sparkling: 1,650 yen (tax included)
Fukushima Ouse Winery

pop-up event
"Fukushima Travel Map - A Journey of Fukushima's Sake and Food -"

Event period
Thursday, August 20, 2026 - Wednesday, September 2, 2026
Holding store
ビームス ジャパン(新宿)1F

Registered in Google Calendar

novelty

Customers who purchase "Fukushima Travel Map" products will receive an original sticker as a gift.
*Please note that the number of stickers is limited and distribution will end once they are gone.

"Fukushima Travel Map" original layered stamp

At the pop-up event, we will be offering stamps, which are one of the joys of travel. Please enjoy these colorful stamps as a memento of the event.

What is Fukushima Travel Map?

A record of a journey through the "present" of Fukushima, encountering its local climate, handicrafts, and people.
We will bring you a piece of travel that is unique to Fukushima, which will warm your heart when you touch it.

Official Instagram: @fukushima_tabi_map