Second part of information released! BEAMS will open a store at the world's largest VR event "Virtual Market 6"! We also sell real and virtual items

BEAMS will continue to open a store at Virtual Market 6, the world's largest virtual event that attracts over 1 million visitors from all over the world.

Virtual Market is one of the world's largest VR markets where you can buy and sell various 3D items such as avatars and real products (clothes, PCs, food and drinks, etc.) at a venue located in virtual space. It is the world's largest VR event, operating 24 hours a day during the event, and boasting over 1 million visitors from all over the world.
In addition to buying and selling products, we will also offer "experiences" unique to the virtual space, such as riding on vehicles, watching movies, and participating in live music performances at the venue. Furthermore, communication between visitors is possible, and you can enjoy a sense of immersion as if you were touring the city together in the real world.

A BEAMS virtual shop will appear on VR this time as well, offering a wide range of content.
On the 1st floor, there will be BEAMS original T-shirts with designs based on Virtual Market 6's theme of "festivals," as well as collaboration items with "Kyoukai Senki," "Kinnikuman," and "PUI PUI Molcar" as special content. This is a special item created in conjunction with this virtual market. We will also be developing collaboration products with Netflix original anime series “EDEN,” which is currently on sale.
On the 2nd floor, we currently offer ``Public Bath Recommendations'' in collaboration with Milk Soap Kyoshinsha and < BEAMS JAPAN >. 2021” is reproduced. Please enjoy the virtual public bath experience. In addition, staff avatars operated by BEAMS staff will appear randomly inside the store. You can receive virtual customer service and enjoy a mysterious experience that makes you feel like you are in another world while staying at home.

Furthermore, this time, BEAMS will be the first to introduce "Web to VR", which allows you to enter from your smartphone or computer, ahead of other stores. Even those who do not have VR equipment can feel free to experience it. The exclusive entrance URL will be posted in the "Event Overview" below from 10:00 on Saturday, August 14th, the first day of the event, so please enjoy it. (*Virtual customer service by staff avatars cannot be experienced with this "Web to VR")

In a world where VR and reality cross over, we will provide everyone with a new experience that combines elements of fashion and culture. Please look forward to this enhanced event.

Collaboration Items

Kinnikuman

Kinnikuman series from NSC (Nostalgic Soft Vinyl Collection) produced with figure maker Five Star Toys. There are two types: “Kinnikuman” in battle uniform and “Meat-kun”. This event-limited design features BEAMS logo on the chest.
©️Boiled egg

Five Star Toys NSC Kinnikuman [C] (BEAMS ver.)
Price: ¥15,400 (inc.tax)

Five Star Toy NSC Meat-kun (BEAMS ver.)
Price: ¥9,900 (inc.tax)

*Up to 2 items can be purchased as both are made to order. Scheduled to ship at the end of February 2022.

Kyoukai Senki

New animation "Kyoukai Senki" by SUNRISE BEYOND and BANDAI SPIRITS. It has also become a hot topic as Yuya Koyanagi of KEN OKUYAMA DESIGN, led by industrial designer Kiyoyuki Okuyama, who is known for designing the Enzo Ferrari, is in charge of the main mechanical designer. Collaboration T-shirts with this work, which is attracting attention for its broadcast in October 2021, are now available!
©2021 SUNRISE BEYOND INC.

Kyoukai Senki “YATAGARASU” T-shirt
Price: ¥4,950 (inc.tax)
Color: white, black
Size: S, M, L, XL

*As this is a made-to-order product, it is scheduled to be shipped in late September 2021.

PUI PUI Molcar

Collaboration with "PUI PUI Molcar", which is popular for stop motion animation. In addition to shower sandals with a camouflage pattern where Molcars can be seen and hidden, commonly known as "Morukamo", and a design with 5 Molcar characters riding happily on BEAMS logo, we also have a waist bag embroidered with BEAMS' original logo "PUI2"!
©Asaki Misato JGH/Shinei Animation/Molcars

PUI PUI Molcar Shower Sandals
Price: ¥4,290 (inc.tax)
Size: M, L
Color: white, black

PUI PUI Molcar Mini Waist Bag
Price: ¥4,180 (inc.tax)
Color: white, orange

*Only shower sandals are made to order and will be shipped in late September 2021.

Furthermore, we will be selling Molkar Avatar this time. Once you obtain an avatar, you will be able to run around the virtual market as the popular character. Five characters are available: “Potato”, “Siromo”, “Abby”, “Teddy”, and “Chocolate”. Running around in a cute avatar is sure to attract attention.

PUI PUI Molkar Avatar
Price: ¥4,500 (inc.tax)

BEAMS original T-shirt

BEAMS original T-shirt inspired by the “festival” design that is the theme of Virtual Market 6

EDEN × BEAMS

A collaboration item with the original anime "EDEN" exclusively distributed by <NETFLIX>. The key motifs, scenes, and lines from the work are simply incorporated into graphics to create items with a playful design.

2F ``Recommended public bath. ”

On the second floor of the store, we are currently offering ``Public Bath Recommendations'' in collaboration with Milk Soap Kyoshinsha and < BEAMS JAPAN >. 2021” is reproduced. Enjoy the virtual public bath.

Virtual customer service by staff avatars

Staff avatars operated by BEAMS staff will be stationed inside the store, allowing customers to receive virtual customer service. Please come and visit us.
*Appears randomly in the virtual shop from Monday to Saturday from 10:00 to 20:30.
*The schedule may change depending on circumstances.

Store image

Kyoukai Senki's AMAIM "Kenbu" will be installed next to the store to welcome customers with its impressive presence. When you visit, please look up from directly below.
*Actual appearance and image may change.