BEAMS staff's personal book series "I AM BEAMS" Vol.6 will be available for pre-sale on Saturday BEAMS April 13th!
2024.02.29
As Vol. 6 of "I AM BEAMS," a personal book series that brings together the charms of BEAMS staff members who are deeply committed to fashion and lifestyle, we are pleased to announce the release of "MOM & KIDS DIALOGUE" by Mami Minamimura, director of < Kodomo BEAMS >, < B:MING by BEAMS (B:MING by BEAMS) Kids' Director, in the form of a book titled "Tips for enjoying life with your children! Tips for Enjoying Life with Children! will go on pre-sale at BEAMS stores and BEAMS ONLINE SHOP from April 13 (Sat.). BEAMS The novelty book, "Assembling Tool Box," will be given to customers who purchase the book at some of the stores in the "MOM & KIDS DIALOGUE" section on a first-come, first-served basis.
*For details on distribution of novelties, please see "About Novelties" below.
The books will be available at bookstores and online bookstores nationwide from Thursday, April 18th.
BEAMS has led the way as a select shop that purchases and proposes everything related to fashion and lifestyle from all over the world. Because we are a collection of ideas from staff specialized in each field, we have received the support of many customers. ``I AM BEAMS'' is a personal book series that captures the charms of individual BEAMS staff members who are particular about this lifestyle.
Volumes 1 to 5, released in 2023, were published by five people with different sensibilities from among the entire BEAMS staff and were well received. In Vol. 6, the sequel to the series, Asami Minamimura talks about her lifestyle, from carefully selected fashion and interior design to family life and work, with the keyword "Tips for enjoying life with children!" I'd like to introduce_______ Please enjoy this book, which is full of tips for daily life.
In addition, to commemorate the release of the book, an event called "Lovely Family Day" will be held at Kodomo BEAMS (Daikanyama) on Saturday, April 13th, the same day as the book's advance release date BEAMS.
*Please check here for event details.
"I AM BEAMS" plans to continue publishing personal books for its staff in the future, and will continue to introduce the charms of BEAMS staff.
About BEAMS advance sale
"MOM & KIDS DIALOGUE: Tips for enjoying life with your children!"
Author: Asami Minamimura
List price: 1,760 yen (tax included)
Publisher: Begin Co., Ltd. / Published and distributed by: Sekai Bunkasha Co., Ltd.
Content description: < Kodomo BEAMS > < B:MING by BEAMS > vol.6 of BEAMS staff's personal book series "I AM BEAMS" focusing on Kids' director Asami Minamimura. She is active in a wide range of fields, from overseas purchasing to product planning, and we unravel her personal side, from her passion for fashion and interior design to her family and work. Please enjoy this book, which is full of hints for daily life, such as how to have fun as a mother raising children, and what adults can do now for their children's future.
BEAMS pre-sale: Saturday, April 13, 2024
- Stores available
- Kodomo BEAMS
ビームス 恵比寿
ビームス 銀座
ビームス 新宿
ビームス 二子玉川
ビームス 池袋
ビームス 北千住
ビームス 東京スカイツリータウン
ビームス 吉祥寺
ビームス 立川
ビームス 町田
ビームス 大宮
ビームス 横浜東口
ビームス 川崎
ビームス 武蔵小杉
ビームス 仙台
ビームス 新潟
ビームス 金沢
こども ビームス 軽井沢
ビームス 静岡
ビームス 神戸
ビームス 梅田
ビームス 西宮
ビームス なんば
ビームス 天王寺
ビームス 京都
BEAMS Hiroshima
ビームス 博多
ビームス 鹿児島
B:MING LIFE STORE by BEAMS stores
- Nationwide bookstores and online bookstores
- Released sequentially from April 18th (Thursday).
*Release may be delayed in some areas due to transportation issues.
*Please contact each bookstore for stock availability.
*Release date is subject to change without notice. Please note.
About Novelty
With the hope that this special toolbox will make crafting time with your child a part of your everyday routine and help you enjoy tidying up even more, we will be giving away an "Assembled Toolbox" on a first-come, first-served basis to those who purchase this book at select BEAMS stores (stores that carry the book), including "Kodomo BEAMS (Daikanyama)."
Notes
・For purchases at BEAMS stores other than the designated stores, BEAMS ONLINE SHOP, other bookstores nationwide and online bookstores,Novelty items not includedis.
・Novelties will not be distributed if you order and purchase from a BEAMS store other than the designated store.
・The number of novelties is limited. Please note that the distribution end timing may vary depending on the store.
・Novelties cannot be returned or exchanged. Thank you for your understanding.
Author's comment
What can we do now for our children's future? Perhaps it is to enjoy our daily lives together with our children.
母親はいつだって笑っていた方がいい。
I know that, but with the daily struggles of work and childcare, there are many things that don't go as planned.
But let's turn this hard time into fun and work hard together!
I have compiled these thoughts and my own tips for enjoying each day in this book.
自分らしさを大切にしているファッションやインテリア、こども服、仕事や家族の在り方など、小さなヒントかもしれませんが、皆さまの生活に少しでもあたたかな彩りとなりますように。
profile
Asami Minamimura
Joined BEAMS in 2004. Worked as a store staff member, visual merchandiser, and ladies' director for B:MING by BEAMS. After maternity and childcare leave, she returned to work as director of Kodomo BEAMS and B:MING by BEAMS kids' labels, and is involved in a wide range of activities from purchasing from overseas to product planning. Her hobbies are children's clothing and interior design. Her posts about her parent-child lifestyle on social media have been gaining attention.
Instagram: @chami1222
An interview with Asami Minamimura is now available on the “MilK MAGAZINE JAPON” website!
Asami Minamimura's interview article is now available.
Please take a look.
Click here for the interview article page
MilK MAGAZINE JAPON
"MilK MAGAZINE JAPON" was launched in 2006 as the Japanese version of the magazine "MilK MAGAZINE", which was born in Paris, France in 2003. With the concept of "Fashion and lifestyle magazine for modern families", it covers fashion, interior, and food. , art & culture, and other lifestyle information that enriches and enriches family time in a twice-yearly magazine, portal site, and SNS. We aim to make ``MilK MAGAZINE JAPON'' memorable in the hearts of our readers through high-quality content created as original Japanese versions in collaboration with domestic and international creators while valuing the worldview of MilK MAGAZINE.
Click here for the website
Click here for official Instagram
What is “I AM BEAMS”?
This is a personal book series by the staff of BEAMS, one of Japan's leading select shops. From the collections and culture that serve as sources of creative inspiration to the fashion and lifestyle honed through a unique sense of aesthetics. We will highlight the individuality and sense of each staff member and develop unique content full of diversity.
Series lineup
Vol.1
UNLIKELY THINGS
Author: Creative Director Shinsuke Nakata
Vol.2
unique
Author: < Ray BEAMS > Buyer Chiori Kajiwara
Vol.3
OBJECTS balance of differences
Author: Creative Director Kojiro Nagumo
Vol.4
Meguro's SIMPLE STYLE MEMO
Author: BEAMS Press / Etsuko Meguro
Vol.5
“The things, things, and people that BEAMS clothes Shogun respects: RESPECTS”
Author: BEAMS General Style Creator Kenjiro Wada