Ray BEAMS 40th anniversary project! FILA × Ray BEAMS capsule collection featuring tennis wear has been released!
2024.04.19
Ray BEAMS will celebrate its 40th anniversary in 2024. As part of a project to celebrate the label's anniversary, we will be launching special items in collaboration with brands that have been essential to the realization of Ray BEAMS.
The third part of the 40th anniversary project is titled "40-♡ Collection" and is a collection featuring tennis wear in collaboration with Italian sports lifestyle brand FILA, which will be available at Ray BEAMS stores nationwide from Friday, April 26th.
The title of this collection combines the counting of tennis points with the 40th anniversary of Ray BEAMS. In addition to sneakers based on the COURT DASH design, Ray BEAMS has also made a first-time Special order for apparel, with a total of six items available. The items, created with the image of a fictional tennis club, are a playful and cute lineup that expresses the elegance of the historic sport of tennis.
Also, don't miss the visuals that express the kitschy world of tennis that is unique to Ray BEAMS. The three fashion-loving tennis girls are wearing items from this collection, and the slightly quirky court and the cake made in pink and blue to look like a tennis court are all carefully designed.
Please take a look at the tennis collection, which has been reinterpreted in a modern way through the Ray BEAMS filter.
Ray BEAMS will celebrate its 40th anniversary in 2024. As part of a project to celebrate the label's anniversary, we will be launching special items in collaboration with brands that have been essential to the realization of Ray BEAMS.
The third part of the 40th anniversary project is titled "40-♡ Collection" and is a collection featuring tennis wear in collaboration with Italian sports lifestyle brand FILA, which will be available at Ray BEAMS stores nationwide from Friday, April 26th.
The title of this collection combines the counting of tennis points with the 40th anniversary of Ray BEAMS. In addition to sneakers based on the COURT DASH design, Ray BEAMS has also made a first-time Special order for apparel, with a total of six items available. The items, created with the image of a fictional tennis club, are a playful and cute lineup that expresses the elegance of the historic sport of tennis.
Also, don't miss the visuals that express the kitschy world of tennis that is unique to Ray BEAMS. The three fashion-loving tennis girls are wearing items from this collection, and the slightly quirky court and the cake made in pink and blue to look like a tennis court are all carefully designed.
Please take a look at the tennis collection, which has been reinterpreted in a modern way through the Ray BEAMS filter.
FILA × Ray BEAMS『40-♡Collection』
FILA × Ray BEAMS
"40-♡Collection"
FILA 's "COURT DASH" is now available as a Special order model.
Based on the "COURT DASH" model, the shoes are based on pink, the color that symbolizes Ray BEAMS, with blue and gray accents. The upper part is made of different materials and colors for each part, and the color of each material is carefully balanced. The sole gives a classic impression, giving it the feel of a vintage sneaker. The shoelaces come in a set of two colors: blue to match the color of the upper, and basic white, allowing you to enjoy different looks.
Color variations: Pink x Blue
Size: 22-26cm
価格：￥13,200（税込）
This logo T-shirt fully expresses the theme of this collection, making you feel like you're a part of a fictional tennis club.
The logo on the front features a large "40-♡" logo, and just below it is the word "CLUB 1984," referring to 1984, the year Ray BEAMS was born, as the tennis club was founded. The letters surrounding the logo are the club team slogan, "Way Of Chic" (the concept of Ray BEAMS). The gaps in the circle made by the letters are intentionally left empty at 84° of the circumference.
The back print also features artwork that pays homage to the scoreboard. The scoreboard in the FILA vs. Ray BEAMS match is, of course, "40-0 (Forty Love)." This is a special T-shirt that's also fun to wear.
Color variations: White, navy
Size: One size (M)
価格：￥7,700（税込）
A polo shirt is indispensable for the tennis scene. It has a tight silhouette reminiscent of classic tennis wear. It is made of stretchy knit material, making it a piece that fits the wearer well. We also paid special attention to the color scheme that matches the color of the sneakers.
Color variations: White
Size: S, M
価格：￥14,300（税込）
We were inspired by an item that can be worn comfortably and with the shoulders relaxed, and created a modern interpretation of these trunks.
The shoes are in the pink and blue color scheme that symbolizes this collection. You can wear these trunks by themselves to relax and enjoy tennis, or you can layer them with pants in the Ray BEAMS style.
Color variations: Pink x Blue
Size: S, M
価格：￥11,000（税込）
Inspired by classic tennis wear, this item is made with textures, colors, and designs that can be used for everyday wear. The silhouette is not too short, and the seam is raised to make you look stylish. The familiar white base is accented with navy on the side lines, reminiscent of FILA, and lime, the color of a tennis ball, on the neck.
Color variations: White
Size: S, M
価格：￥16,500（税込）
We have prepared a sheer top that allows you to enjoy the previous items in a style that is more characteristic of Ray BEAMS. The design features an all-over print of artwork created specifically for this collection. The stretchy fabric gives it a slightly sheer feel when worn, and the pattern is not too bold. This is a versatile piece that can also be used for layered styles.
Color variations: Green
Size: M
価格：￥8,800（税込）
- release date
- Friday, April 26, 2024
- Expanding stores
- Ray BEAMS stores nationwide
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